(Reading time: 9 – 14 minutes)

I’m writing up this sales page and thinking to myself “This is really crap copy, just terrible.” Whence my mind freely-associated back umpteen and a half years to the The Horrible-Terrible. To wit, the annual April Fools edition of the Bloomington, Indiana, Herald-Telegraph.

A newspaper which is now, evidently, called the Herald-Times.

I searched Google to prove that the Horrible-Terrible once existed. No luck. Couldn’t find a thing.

You could accuse me of telling tall tales being fanciful, but I delivered that Herald-Telegraph for most of a year when I was 14 or 15 or so. Thursday was coupon day. I can still feel the newsprint on my hands.

I did, however, run into a picture of Monroe County [Indiana] Sports Heros on the Herald-Times website. Who else but Jennifer Hooker, the 15 year old Olympian with whom I attended sophomore English. At age 15, she was 5′ 9″ and placing 6th in Women’s 100 meter freestyle in the 1976 Montreal Olympics (Live. On TV. Braces and all.) I have to admit, I wasn’t quite as tall. Nor in very good shape.

But enough shaggy dog stories. Let’s get back to this terrible sales page.

As you know, smart and discerning reader that you are, sales pages should have no links taking the reader away from the action.

Well, we’re not going to do that today.

We’re gonna be bad instead.

Since I release an updated Blog Post Engineering roughly every couple of months, I’m never betting the bank on a single sales page. I can make a sales page terrible, so I’m going to. Make it terrible that is. Here’s how…

Should you wish to purchase “William” (and you should), you must click on one of the links below, and purchase it from someone else.

To wit, you must purchase Blog Post Engineering from one of my Esteemed Affiliates.

As it turns out, my Esteemed Affiliates are now driving the majority of sales of Blog Post Engineering. (Which means I need to raise the price. Soon. As in October 31.)

Each one of these people has enlisted as an affiliate for Blog Post Engineering, and I am delighted to promote them. Each one of them has published a review of Blog Post Engineering, in some cases months ago. What follows is an excerpt from their review, enticing you to click through and purchase.

Note: please click through first for the person you wish to purchase from, then click through on the others.

In no particular order, let’s see what they have to say.

Josh Kohlbach

Blog Post Engineering Review – Get Your Blogging Handled. Period.

I start by opening up all the handy chapter markings. There’s a lot here and it’s all good stuff, it matches up with the stuff I jotted down earlier to make it easy to find the in depth content.

Each part is separated into specific points which guide me exactly where I need to go. There’s section headings which contain all these points and it’s all internally linked (one of my favourite things in PDFs is making use of this awesome publishing platform by using features like internal linking inside the document).

Dave has this thing or-gan-ised.

His methods of explaining things have always been quite good on his blog Website In A Weekend, but this is a little different. I found it to be more tightly focused like instructional material. Now depending on your personality this may sit nicely with you and it may not. What I suggest is not reading it from start to finish, but rather reading the parts of the book you’re interested in and implementing them straight away. If you do this, then you’ll be set and you can go back any time for more once you’ve grasped and implemented a concept.

Get going on Blog Post Engineering with Josh Kohlbach.

Jenn Jinright

Jenn Jinright weighs in with Maximize your SEO without the headaches:

So, how does this product help you? Lets take a look at a couple of quick points!

• It will take the worry about SEO out of the writing process and put it in the publishing, which is where it belongs.
• unSEO- The concept helps you deal with the most basic form of SEO, which actually improves your writing. Even if there were no search engines to optimize for, the tasks presented in this product would help your writing become it’s shiny best!
• You get a handy check list to help you be sure you’ve included everything!

Get your Blog Post Engineering from Jenn.

Justin Matthews

Justin Matthews announces Blog Post Engineering Affiliate Page!

I liked how it read more like a conversation than a textbook, it was easy to follow and retain the information. It is formatted to look like a book, so it kind of feels like reading a book. There are plenty of links to articles on Website In A Weekend. I had already read most of these posts so I could really see the implementation of the concepts described.

I swear I did not break Justin’s legs. No one can prove anything. Get your copy of William from Justin.

Ralph Carlson

Ralph can’t abide all that technical stuff either, and found that Blog Post Engineering helped free his inner blogger:

So if you are a rank beginner unseasoned in the ways of the web, or even starting to feel competent, you need to meet Dave Doolin who can sling some serious shit about blogging but has dedicated the last year or so to making sense of the incomprehensible world of blogging to those of us who just want to do it right without having to be an expert. His website is full of information, advice and resources to get bloggers moving but now there is more. He has just produced a new version of his E-Book, Blog Post Engineering and it is genuinely new and improved.

Let Ralph free your Inner Blogger.

Mr. Robert Hayles

Did you know? Blog Post Engineering is useful even if you live in a yurt. It’s true! See what Mr. Bob Hayles, Website In A Weekend’s most prominent yurt resident, has to say about BPE’s “unSEO” approach:

After you’ve written what you WANT to write, and after it you come up with a catchy title that you WANT, then, and only then, go back and do the un-SEO thing. It might mean that you need to tweak your writing a little (less and less the more you write) or it might not. It might mean that you need to tweak your catchy title a little (less and less the more titles you write) or it might not. In other words, always remember, you are writing for a reader, NOT a search engine. You are ADJUSTING for a search engine.

You don’t have to live in a yurt to reap the benefits of unSEO. Hoocouldaknowed?

Francisco “DiTesco” Perez

DiTesco lists it all out here: Blog Post Engineering:

Up until now, I have never recommended my readers to buy any eBook of some sort, let alone an electronic manual . As you all know, I am a strong advocate for all things free (so long as it exist). However, in this case, I am opening an exception due to the following reasons:

• Dave is no “John Doe”. He has built a long lasting reputation and has spent years of research to craft this reading material.
• I have read it myself and I highly recommend it, specially if you are in to blogging for the long haul.
• Lifetime upgrade with unconditional money back guarantee. You don’t like it, request for a refund with no questions asked. Can’t beat that!
• Ultimately, you can be an affiliate of BPE. Convert two, and you have got your investment back. Then it’s all free.

Help DiTesco help you, get your copy here.

Ryah Albatros

Ryah is an Information Junkie… and she’s delighted with Blog Post Engineering:

I happily recommend BPE to you because it’s an all-round tool; yes, it’s about writing blog posts, but I learned so much more. As mentioned SEO was explained clearly, the promotion section showed me it doesn’t have to be difficult, and the new area of repurposing old posts is full of ideas. With regular revisions it’s always cutting edge, and Dave proves that it works by his examples for WIAW.

If you only have money for one product, buy Blog Post Engineering. It will equip you for turning your blog into something outstanding.

Let Ryah help you stay on the cutting edge.

Eleanor Edwards

Eleanor is irrepressible: Why hitting publish isn’t enough to get squillions of readers:

I have a secret weapon. There’s this thing that I do. A check list really. I write my stuff and as I’m doing so, I’m mentally ticking stuff off.
Stuff like post titles and tags. SEO stuff that I, as a fluffy girly, have no right to understand.

But it’s a doddle. You know those kids books you get where they take a fab picture and break it down into little steps so any idiot can do it? It’s that but for blogging. With words and examples and all that stuff.

This cool check list thingy is called Blog Post Engineering. It’s been sat in my side bar for a couple of months now. It’s Dave Doolin’s baby and whilst I’ll wax lyrical about it to anyone who asks, I’ve never written about it on here.

Let El help you get sqillions of readers. (By the way, El donates her affiliate commission to Give A Brick, a UK registered charity.)

Tara Gentile

Tara is building an amazing empire online. Check out her site and what she has to say about Blog Post Engineering:

If you’re completely new to keyword research, SEO techniques, and copywriting for the net, this guide will give you a great starting point and help you to get your brain in the right mindset. If you’re a seasoned web writer looking to gain traction, you can use this guide to jumpstart your search results. And at just $20 $23, it’s way cheaper than paying me to work with you one-on-one on your SEO.

Way cheaper? What a deal!

Breaking the rules, for real

So there you have it, the terrible sales page. I didn’t “break the rules” here, like every one else breaks the rules. Which is to say, they don’t really break the rules, they just say they do. “Pay no attention to that man behind the curtain” etc.

I think I just rained utter contempt on the rules!

I have no idea if this will “work.” I hope so. Each of the people who chose to enlist as an affiliate – and write a review – risked their reputation. For Blog Post Engineering. For me.

And I really appreciate that.

Accordingly, the price is going up to $47 on Midnight Pacific time, October 31, 2010. Lock in your lifetime access now, before the price goes up.