Comments on: What the Heck is Pillar Content and Why Do I Need It?

By: Jayce

Jayce — Sat, 06 Feb 2010 07:31:37 +0000

I am heading toward mobile blogging after getting my HTC HD2. That should be my pillar. :)
.-= Jayce´s last blog ..How to install Garmin Mobile XT for Windows Mobile Phone? =-.

By: Dr Wordpress!

Dr Wordpress! — Wed, 03 Feb 2010 19:00:59 +0000

Use pillar content to
1. help people understand your web site,
2. help cement your place in search results.
.-= Dr WordPress!´s last blog ..Your First AWeber Autoresponder Followup Series =-.

By: Dr Wordpress!

Dr Wordpress! — Wed, 03 Feb 2010 18:58:15 +0000

Walter, if you took all of your writing, extracted 5 common elements from each article, wrote 5 long articles on each element, that would be pillar content.

You could link that in as “Required Reading” pages in a sidebar. At the end of each, link to each of the others, both ways. Within each, link to articles expanding on individual themes. Within your regular articles, link each to the correct pillar content article with contextual anchor text.
.-= Dr WordPress!´s last blog ..How Moderating Comments On Your Blog Destroys Conversation =-.

By: Walter

Walter — Wed, 03 Feb 2010 13:39:42 +0000

Pillar content, this is the first time I’ve heard of this. If I were to adopt this concept, then I can say that all of what I compose are pillar content–well, I hope so. :-)

By: Glen

Glen — Wed, 03 Feb 2010 13:19:39 +0000

Ok, so I now know what pillar content is.
How do I use it to my advantage?

Actually I probably still don’t get it, ha,ha..
.-= Glen´s last blog ..One More Step =-.

By: Blake @ Props Blog Rewiews

Blake @ Props Blog Rewiews — Wed, 03 Feb 2010 00:47:35 +0000

I have been getting off track really bad too. The idea of my blog originally was pretty random in the first place, so developing pillar content was tricky. Looking back, I can see what my blog is about and what the outliers are that may or may not be worth continuing to include.
.-= Blake @ Props Blog Rewiews´s last blog ..Don’t Judge A Blog By It’s Homepage: At Online Marketing Blog Content is King =-.

By: Blake @ Props Blog Rewiews

Blake @ Props Blog Rewiews — Wed, 03 Feb 2010 00:44:40 +0000

I couldn’t agree with you more. I’ve got some awesome articles lined up for my blog, but I don’t want to waste them on a minimal crowd.

I think pillar articles should go in line with what Daniel Scocco calls killer articles. You don’t need all your articles to be killer. Spread them out enough that you can grow and keep people coming back.
.-= Blake @ Props Blog Rewiews´s last blog ..Don’t Judge A Blog By It’s Homepage: At Online Marketing Blog Content is King =-.

By: Blake @ Props Blog Rewiews

Blake @ Props Blog Rewiews — Wed, 03 Feb 2010 00:41:56 +0000

This is something I’ve been thinking a lot about since coming back from my break.. What sucks is the article that gets me the most search engine traffic also happens to be one of the most off topic articles on my blogs (it’s about the world’s hardest game). It does give me ideas for what I start another blog writing about though.

The other topic I’ve done well with is modeling/fashion when my wife did interviews with photos/models. We’ve actually used that as inspiration for a blog for her (coming soon).

I think for me the most views, most retweets/shares, and most comments are probably the best metric for what my pillar content is. That’s actually how I decided the direction I want to take my blog.

Great reminder that blogs should have a specific purpose. Great for keeping those of us with ADD on track :)
.-= Blake @ Props Blog Rewiews´s last blog ..Don’t Judge A Blog By It’s Homepage: At Online Marketing Blog Content is King =-.

By: Deacon

Deacon — Tue, 02 Feb 2010 19:46:20 +0000

I can’t go there. I would spend waaaay too much money.
.-= Deacon´s last blog ..Free Art Friday, Eggs, and Marketing =-.

By: Ralph

Ralph — Tue, 02 Feb 2010 19:11:40 +0000

Wow. This was the post I needed today because I am trying to decide what my blog wants to be when it grows up. It has been all over the park. Now it needs some serious talk.
.-= Ralph´s last blog ..Beating Your Stats =-.