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Do you love it? I mean really love it?
Overall, I love “blogging.” The whole process. Writing, publishing, checking links, doing research, the whole thing.
But I find one part of my practice as a blogger very difficult. I know I should go back through my older posts to edit, adjust the wording, check to make sure the elements of a successful blog post are all present… but I never seem to make enough time to do it right.
I should. Maintenance is part of the process. Remember the Zen saying:
Before enlightenment, chop wood, carry water.
After enlightenment, chop wood, carry water.
And there’s a lot more. Dealing with server issues, WordPress and theme problems, commenters, your social network, so much to do.
Getting it done requires the practice of mastery.
What is the Practice of Mastery
At this particular instant (21:47 Pacific Daylight, March 24, 2010), I’m not feeling all that enlightened.
My passion isn’t engaged.
Frankly, I’d just as soon be watching Heidi Klum tear into hapless wannabe designers on Project Runway reruns.*
But, I committed myself to a regimen of daily posting. And I have a commitment to Carlos Velez to wrap up my responsibility for his Pre-writing Challenge. I owe Bert Padilla a set of screenshots on WordPress installation [Done].
So here I sit, sifting through the details of this article, started six months ago… on the practice of blogging like a Master.
In Mastery – The Keys to Success and Long Term Fulfillment, George Leonard identifies masters, people at the top of their art or profession, and how they achieved mastery.
The answer is simple, and hard.
Masters practice.
They do the things they do, over and over, for the simple pleasures of doing them.
Leonard notes that short periods of rapid and extreme growth are often followed by long periods of very slow growth, or possibly even slow decline, until another rapid growth spurt occurs.
I’m now on another long plateau of competence. This happens more or less on schedule, as Annabel Candy notes in Getting Over the Blogger’s 6 Month Itch.
How does this relate to writing for a blog?
Blogging as marketing… or basketball
In Can you practice marketing?, John Jantz proposes marketers practice marketing with the same mind set that Larry Bird practiced free throws, over and over and over, again and again, every day.
What kind of drills could we do as writers? As bloggers? I can think of a few things:
- Choose a different post every day and check it for grammar, spelling and accuracy.
- Check the simple SEO items such as title element and meta description on a different article, every day.
- Check for broken links.
- Review your overall site plan. Are you taking daily steps to achieve your goal?
I have these and more daily recommendations listed out in my Whitepaper #1: Maintain Your WordPress Website Using 9 Point Daily Checklist. (I just sent a copy to every subscriber on my Weekender list in appreciation for helping me on Facebook. Sign up below or top right.)
Now I’m ready to expand this little paper.
What more is there to consider as a “daily blogger?”
How are you practicing your craft?
Here’s a deal for you: teach me a new daily practice, and I’ll credit you – with a link – when I revise Whitepaper #1.
And stay tuned for the upcoming Blog Maintenance Challenge…

Author: Carlos Velez
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